Switch Thinking Blog
Posts to help you switch your thinking
Create amazing, new ideas, opportunities & experiences.
Is it time to reimagine genius?
‘Genius is one percent inspiration and ninety-nine percent perspiration.’ Thomas Edison (1847 – 1931) Is this still the case? Is it time to reimagine genius? Thomas Edison was a prolific American inventor...
Brainstorming based on the latest Brain Science
It’s time to update how we think about brainstorming. For decades, brainstorming has been the go-to method for generating ideas. “Suspend judgment.” “Every idea is a good idea.” “No criticism allowed.” These...
Switch Thinking instructions for your AI
Many people have asked me can they use Switch Thinking with AI. My answer is of course a resounding yes. In fact, Generative AI such as ChatGPT can amplify and accelerate Switch Thinking. So here is a guide...
Why switch your thinking?
Let's start with the basics. The idea of switching is not a new idea. Consider these examples: You can switch from attack to defence on the sporting field. You could switch jobs or careers. Or switch places...
A fun, easy way to unlock your amazing mind
Rather than starting with what you don’t have, a new approach is to start with a new assumption. What if we all had an Amazing Mind? The key is to find a way to unlock this capability whenever and wherever you need it.
Why is change so scary?
I was thinking about making some changes in the New Year (as you do) and I wondered why is change for most people so scary. Perhaps it was me I thought. So I asked ChatGPT to rank the 10 most scariest words...
How to Switch your Thinking in the next 2 minutes
In the next 2 minutes you could: clean your teeth brush your hair boil the jug for a cup of tea... Or you could switch your mode of thinking from say critical to creative thinking. Or logic to imagination. Or...
A podcast on Switch Thinking & Life
In this podcast I talk to my former Kung Fu teacher Shifu Brett Russell. In a wide-ranging interview we talk about my journey from corporate marketing to completing a PhD on Organisational Creativity,...
The 3 Brain Networks and Switch Thinking
I am not a neuroscientist (i.e. people who focus on the brain and its impact on behaviour and cognitive functions) but I am more and more interested in the work they do. Partly this is due to the fact that...
Switch Thinking by Dr Ken Hudson – a Summary
Switch Thinking by Dr Ken Hudson is based on an insight watching bilingual people switch languages. Dr Hudson wondered if you could learn to switch the language you were using perhaps you could switch your...
Switch as a new way to change
My Switch Thinking workshops and courses are principally aimed at helping people to change their thinking so as to be more creative, innovative and develop new growth opportunities. And of course this is what...
Here’s why many leaders have switched off their creativity
Let's use the simple light switch as a metaphor to think about creativity. You can switch your creativity on. And you can switch it off. it's a useful metaphor to describe my experience teaching, facilitating...
“I used to like Edward de Bono tips for generating new ideas, however your 6 Switches framework is more accessible, structured and achievable.”
Alexis Haywood, Principal Consultant