A fast, fun & energising way to Switch your Thinking
- Create breakthrough insights & ideas
- Solve problems in more innovative ways
- Get unstuck & accelerate progress
- Adapt to & empower change
A fast, fun & energising way to Switch your Thinking
– Create breakthrough insights & ideas
– Solve problems in more innovative ways
– Get unstuck & boost progress
– Adapt to & empower change
– The 6 Switches (outlined below)
– An easy to use canvas
– A series of prompts to help you get started.
Switch the Problem
Switching the problem can unlock new solutions – instantly!
Switch Perspective
The easiest and simplest thinking switch.
Switch the Outcome
Changing the outcome and metrics can open up new possibilities.
Switch the Focus
Simply by changing the group’s focus can lead to new solutions.
Switch the Questions
Asking new questions can often lead to new answers or solutions.
Switch the Rules
To generate new growth opportunities you often need to switch the rules that restrict a team’s thinking.
How to be a more flexible thinker
I was talking to Jeff our personal trainer (not his real name) about his training philosophy. One of the key features of his success was his flexibility. Not just flexibility as in stretching (although it was impressive) but a flexibility in style. Jeff said that in...
How does Design Thinking compare with Switch Thinking?
I was just asked by a potential client how does Design Thinking compare with Switch Thinking. It's a great question. They are similar in that they are both concerned with thinking but that is where the comparison ends. It's a bit like comparing boxing with Kung Fu,...
Switch Thinking Course Feedback
For the past 12 months I have been running a number of Switch Thinking Courses either through the Australian Institute of Management (face to face) or direct with organisations (often via online). The courses have been designed by me based on my original Switch...

Learn more about Switch Thinking
Benefits
Learn about the benefits of Switch Thinking
Watch
Here are some short videos on Switch Thinking what it is and why it is needed.
Read
Dr Ken Hudson has written 3 internationally released books. Here they are.
Book Dr Ken
Dr Ken Hudson can create this caffeine hit for your brain at any workshop, planning session or conference.
“I used to like Edward de Bono tips for generating new ideas, however your Switch Thinking framework is more accessible, structured and achievable.”
Alexis Haywood, Principal Consultant