Switch Thinking Blog

Posts to help you switch your mode of thinking

Create new ideas, opportunities & experiences.

What is Creative Mode?

What is Creative Mode?

Switch Thinking is the ability to switch between your (and others) efficient mode of thinking and a creative mode. And like any switch you can can move back and forth between your efficient and creative modes when you need to. Think of a light switch. You can switch...

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Our two modes of thinking explained

Our two modes of thinking explained

One of my favourite cricket players when I was growing up was Greg Chappell. I admired his beautiful stroke play and elegant style. But he had another strength that I had not fully appreciated until later. His mental skills. As Greg Chappell explains: 'My routine...

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Why everyone is in the creating business

Why everyone is in the creating business

I read a post this morning that outlined a few ways that people working in the creative industries could generate some new ideas. This made me think. Is this framing too narrow? Rather than think about the creative industries (as though other industries are not...

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How Switch Thinking can help you adapt to change

How Switch Thinking can help you adapt to change

What’s the one constant today? Change. What will be the one constant tomorrow? Even more change. And it’s a different type of change. Unexpected, rapid, exponential, messy and chaotic. It’s both exciting and exhausting. Potentially threatening for existing brands yet...

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How Switch Thinking can boost your brainstorming results

How Switch Thinking can boost your brainstorming results

Let's face it. Brainstorming can be fun, engaging and boost support for a new idea. But far too often the results of brainstorming sessions are disappointing. The new, big idea is not discovered, the extroverts can dominate and the initial energy fades away like a...

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What humans can learn from Netflix creativity

What humans can learn from Netflix creativity

The logic to date has been what can AI learn about human creativity. But what if we switched this? What can humans learn from the creativity used by Netflix? Quite a lot as it turns out. I recently watched a war movie on Netflix (Sand Castle) and at the end came the...

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We switch everything else – why not our thinking?

We switch everything else – why not our thinking?

If you think about it we are constantly switching. For example: We can switch meals or deserts. We can switch positions (e.g. at work). We can switch roles (e.g. partner, parent, work colleague). We can switch lanes (e.g. in. a car). We can switch outfits. We can...

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Imagine if your mind was free

Imagine if your mind was free

Free to continuously explore, play, create, solve, challenge, learn and grow. Imagine what you (and your team) could achieve. Imagine if you were not trapped by your (often) rigid set of assumptions and beliefs. You would be free to create powerful new ideas and...

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How to transform Switch Thinking into a super skill

How to transform Switch Thinking into a super skill

In my switch thinking workshops or courses I start by suggesting to participants that they are already adept at switching. In fact they are doing it - everyday. For example: You can switch positions (e.g. in football, at work). You can switch roles (e.g. partner,...

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Switch Thinking – The Ultimate Future Skill

Switch Thinking – The Ultimate Future Skill

What's the one constant today? Change. What will be the one constant tomorrow? Even more change. And it's a different type of change. Unexpected, rapid, exponential, messy and chaotic. Consider the changes that are happening in the way we work for example. Going to an...

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“I used to like Edward de Bono tips for generating new ideas, however your 6 Switches framework is more accessible, structured and achievable.”

Alexis Haywood, Principal Consultant

Check out the 6 Switches Canvas. It’s simple, practical and free.