Switch Thinking Blog

Posts to help you switch your thinking

Create amazing, new ideas, opportunities & experiences.

How to switch on your creativity

How to switch on your creativity

Imagine being able to switch on your creativity exactly when you needed it. It could be in an interview or presentation when you are asked a tricky question. Or it could be when your group or team is stuck...

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What is the Switch Thinking 5 Step Process?

What is the Switch Thinking 5 Step Process?

The Switch Thinking 5 Step Process is one that I have developed and tested with hundreds of people over the past 18 months. The good news is that it works for most (if not all types of problems). People find...

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How to think outside the box

How to think outside the box

You often hear the expression think outside the box. This is a useful metaphor but it does not suggest how to do think in a different, more creative way. It is for this reason that I have developed what I...

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Why Bard is my new creative partner

Why Bard is my new creative partner

I have been using Bard recently to develop some new concepts and bounce ideas off and I have to say I love it. According to Wikipedia, 'Bard is a conversational generative artificial intelligence chatbot...

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The new formula for innovation success

The new formula for innovation success

Are we developing a new formula for innovation success? Will it also drive new personal and revenue growth? I suspect we are. And here it is: HCI X GAI = Innovation Success Where: HCI - Human Creative...

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Why learn Switch Thinking?

Why learn Switch Thinking?

Before every Switch Thinking Course or workshop I try and ask people why they have attended this session. Time is precious so i am always curious why people have chosen to learn more about Switch Thinking. To...

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How to create great ideas?

How to create great ideas?

How do you and your team create great ideas, solutions and experiences? It seems such a simple question. Customers, clients and employees want great ideas so you would expect we would become adept and...

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Problem solving in a different (better) way

Problem solving in a different (better) way

Problem solving is so often seen as a rational, linear process. But here's the problem. It rarely produces a breakthrough idea or solution. To illustrate this point I once worked with a large packaged goods...

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“I used to like Edward de Bono tips for generating new ideas, however your 6 Switches framework is more accessible, structured and achievable.”

Alexis Haywood, Principal Consultant

Check out the 6 Switches Canvas. It’s simple, practical and free.