Switch Thinking
Become a better all-round Thinker – 2 minutes at a time!
Adapt to change, get unstuck, see new possibilities.
My new Switch Thinking book shows you how
Available in print and eBook
See how a small switch can make a big impact:
How to create great ideas
One of my favourite moments when I was working in a large organisation was when someone said, 'What a great idea.' It did not happen that often but when it did what a...
What is Creative Mode?
Switch Thinking is the ability to switch between your (and others) efficient mode of thinking and a creative mode. And like any switch you can can move back and forth...
Our two modes of thinking explained
One of my favourite cricket players when I was growing up was Greg Chappell. I admired his beautiful stroke play and elegant style. But he had another strength that I...

Learn more about Switch Thinking
Benefits
Learn about the benefits of Switch Thinking
Watch
Here are some short videos on Switch Thinking what it is and why it is needed.
Read
Dr Ken Hudson has written 3 internationally released books. Here they are.
Book Dr Ken
Dr Ken Hudson can create this caffeine hit for your brain at any workshop, planning session or conference.
“I used to like Edward de Bono tips for generating new ideas, however your Switch Thinking framework is more accessible, structured and achievable.”
Alexis Haywood, Principal Consultant




