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How leaders can stimulate creative interactions in their team

How leaders can stimulate creative interactions in their team

Jul 20, 2024 | Better ideas and solutions, Brainstorming, co-create, Coaching, Creativity, Switch Thinking, Teaching, Team leaders

Many years ago I used to lead a marketing team. My role as I understood it to be was to motivate and develop the people that reported to me. And of course to achieve my agreed goals. Talking to leaders today I believe there is an additional role. To stimulate, inspire...
Why it’s so hard to think outside the box

Why it’s so hard to think outside the box

Mar 27, 2024 | Brainstorming, Coaching, Creativity, Get Unstuck, mode of thinking, Problem Solving, Switch Thinking, Team leaders, think outside the box

Many leaders encourage their team to think outside the box. This sounds good but it’s its not very helpful. Why? Because it’s hard to do. Here are two reasons why most people struggle to think outside the box. Because of the way our mind works Our mind...
Supercharge your creativity with Switch Thinking & AI

Supercharge your creativity with Switch Thinking & AI

Feb 16, 2024 | 6 Switches, AI, Brainstorming, co-create, Creativity, mode of thinking

A few years ago I developed a new concept which I call Switch Thinking. It’s based on an insight watching bilingual people change from one language to another depending on the situation and need. Being bilingual is an impressive skill (I am not) but that is the...
Switch Thinking as a way to co-create with Humans & AI

Switch Thinking as a way to co-create with Humans & AI

Jan 22, 2024 | AI, Better ideas and solutions, Brainstorming, co-create, Problem Solving

According to the Cambridge Dictionary to co-create is ‘to make or invent something new together with one or more other people’. It could be co-creating with other people in a team or with partners, suppliers or with customers or clients. The idea of...
How to think outside the box

How to think outside the box

Jan 13, 2024 | AI, Brainstorming, mode of thinking, Switch Thinking, think outside the box

You often hear the expression think outside the box. This is a useful metaphor but it does not suggest how to do think in a different, more creative way. It is for this reason that I have developed what I call ‘Box and Ball Mode Thinking’. The good news is...
The new formula for innovation success

The new formula for innovation success

Dec 19, 2023 | Better ideas and solutions, Brainstorming, Switch Thinking, think outside the box

Are we developing a new formula for innovation success? Will it also drive new personal and revenue growth? I suspect we are. And here it is: HCI X GAI = Innovation Success Where: HCI – Human Creative Intelligence GAI – Generative Artificial Intelligence...
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