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How to create great ideas

How to create great ideas

Jan 31, 2023 | Better ideas and solutions, Brainstorming, Problem Solving, Switch Thinking, think outside the box

One of my favourite moments when I was working in a large organisation was when someone said, ‘What a great idea.’ It did not happen that often but when it did what a moment it was. ‘What a great idea’ is a wonderful emotional expression. It is...
Our two modes of thinking explained

Our two modes of thinking explained

Jan 27, 2023 | Get Unstuck, mode of thinking, Problem Solving, Switch Thinking

One of my favourite cricket players when I was growing up was Greg Chappell. I admired his beautiful stroke play and elegant style. But he had another strength that I had not fully appreciated until later. His mental skills. As Greg Chappell explains: ‘My...
Why everyone is in the creating business

Why everyone is in the creating business

Jan 23, 2023 | Brainstorming, Get Unstuck, Problem Solving, Switch Thinking, think outside the box

I read a post this morning that outlined a few ways that people working in the creative industries could generate some new ideas. This made me think. Is this framing too narrow? Rather than think about the creative industries (as though other industries are not...
What humans can learn from Netflix creativity

What humans can learn from Netflix creativity

Jan 3, 2023 | Brainstorming, Problem Solving, Switch Thinking, Think Differently, think outside the box

The logic to date has been what can AI learn about human creativity. But what if we switched this? What can humans learn from the creativity used by Netflix? Quite a lot as it turns out. I recently watched a war movie on Netflix (Sand Castle) and at the end came the...
We switch everything else – why not our thinking?

We switch everything else – why not our thinking?

Dec 21, 2022 | Brainstorming, mode of thinking, Problem Solving, Switch Thinking

If you think about it we are constantly switching. For example: We can switch meals or deserts. We can switch positions (e.g. at work). We can switch roles (e.g. partner, parent, work colleague). We can switch lanes (e.g. in. a car). We can switch outfits. We can...
Switch your Perspective

Switch your Perspective

Sep 15, 2022 | 6 Switches, Brainstorming, Problem Solving, Switch Thinking

Switch your perspective is one of the 6 Switches. And it a lot of ways it is the easiest to do. It means simply looking at say a problem, opportunity, issue or situation using a different lens. In my Switch Thinking courses and workshops participants intuitively know...
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Recent Posts

  • How to create great ideas
  • What is Creative Mode?
  • Our two modes of thinking explained
  • Why everyone is in the creating business
  • How Switch Thinking can help you adapt to change

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